Step 8 - Get Networking

Published on 9th April 2019


Get Networking

Networking is going out to business breakfasts and meetings and specific networking events to meet many people, swap business cards and help support each other with business leads.

I think networking is an extremely important business activity, but it needs to be done selectively. I am quite a social animal and have really enjoyed going out and networking and meeting interesting people. That in itself served a purpose. It kept my energy high for my business and I would come back with some new ideas. There are lots of networking clubs and groups. Your professional association may well have regional groups that meet.

However did it bring me any business?

No! Not until I was clear about who I needed to network with and collaborate with. (More about collaborations in a future step).

Listed below are guidelines for making the most of networking.


Network with Purpose

Before you sign up for a networking event, think about reason for attending. Decide your goals and what you hope to accomplish. You may not achieve them straight away but thinking this way really gets your prepared and you will improve with networking practice. Often what happens at networking events is that you develop stepping stones to where you want to be.

Goals may be:

  • To get ideas for how to run your business
  • Find out about opportunities for working in clinics and centers in the community
  • Practise giving an elevator pitch (giving a short promotional presentation)

Prepare your pitch

Often at networking events you will be invited to give a short presentation. Grab this opportunity with both hands. In later steps I will be talking about how important public speaking is to your success (and how many people who would rather die than speak in public have become great speakers!).

Practise in front of the mirror at home a one-minute presentation clearly stating with warmth and humour why you are the person to book for your particular speciality.

Practise scanning the room and making eye contact and smiling as you speak.

Be prepared

Make sure you arrive on time and are armed with plenty of business cards and promotional flyers. If you’ve booked an event be sure to attend-no dropping out because of nerves ort a better offer or feeling too tired!

Make sure if you promise something to someone that you do the follow-up within 48 hours of the event. Remember what goes around, comes around and your success is more likely if you are congruent.

Network and be yourself

People are more like to trust and warm to you if you are sincere and are being yourself.  Be interested, listen and be genuine, honest, friendly and giving.

Network with a view to giving support and help

When you are networking your thoughts should be on “how can I help” rather than how can I sell my service. If you have this mindset, when you present a particular issue or problem people will want to help you too. So for example, I recently met a woman at an event who I know would really benefit from being in touch with 3 business people I know. I have called them to see if they would be interested in speaking with her and put them together. What I get from that is the satisfaction of helping and knowing that there are other like-minded people at networking events who will do the same for me.


View all messages

Anatomy and physiology online courses - Free e-book
Free e-book

10 Top Study Tips to Help You Pass Your Anatomy and Physiology Exam

Anatomy and physiology online courses - free trial
Free Trial

No Commitment.
No hidden fees.
No credit card required.

Start Today


"I think your system is fantastic, and is so much easier than being in class, mainly because it's possible to pause, take your time, and re watch. I find the tutor extremely engaging, more so than just reading typed words on a page. The system that I have watched has helped me recognise areas of weakness, and affirm areas of knowledge."

- Carrie Mitchell -

Newsletter Signup

Anatomy & physiology courses online - refund policy


ITEC Level 3 certificate in Anatomy, Physiology and Pathology
British Register of Complementary Practitioners
Association Systematic Kinesiology
BowenTraining UK

Get in Touch

GM Tree Training Ltd
5 Clumber Drive
Somerset BA11 2LG
United Kingdom
T: +44 (0)7392 745790

Contact us

Secure transactions

Powered by WordPay

Mastercard Visa American Express Maestro JCB

This website uses cookies in order to help provide the best experience for our users. Find out more.

OK, I'm good with that